“Jony will also help us continue to develop our internal design team, which he believes to be one of the world’s best,” Mr Chesky added in a blog post. presidential election: preemptively debunking ("prebunking") commonly circulated misinformation by pinning factual information about the election to the top of users’ timelines.Famed British designer Sir Jonathan “Jony” Ive will work with Airbnb to redesign its systems and create new products, the home rental site announced on Wednesday, as it prepares to go public later this year.īrian Chesky, Airbnb’s chief executive, said it had entered into a multiyear “special collaboration” with Sir Jonathan’s design company, LoveFrom. On Monday, Twitter announced a new initiative to promote accurate information to its users about the upcoming U.S. The prototype device would allow blind women to take pregnancy tests in private and learn of the results first, instead of having to ask someone else to assist them with reading it. ![]() ![]() One of the markers that helps campaigns pinpoint who to show their ads to, for example, is “interest in Lin-Manuel Miranda.” Facebook previously told the project that its data-scraping method is “not a permissible means of collecting information from us.”īritain’s Royal National Institute of Blind People has developed a pregnancy test with tactile bumps that rise up to display test results rather than showing a visual result, like typical pregnancy stick tests. New York University’s Ad Observatory, a research project that analyzes political ads on Facebook, released new information from its data collection that gives an insight into how both the presidential campaigns of both Donald Trump and Joe Biden use personal data to target users. At its low point, bookings were down 80%, forcing the company to cut 25% of its staff in May while taking on billions in additional debt. That design thinking foundation may have helped Airbnb bounce back from the pandemic. We would go talk with all of the stakeholders, all of the users of that product…We’d have the device applied to us, and we would sit there and feel exactly what it felt like to be the patient,” Gebbia said in an interview in 2015.Īccording to Gebbia, Airbnb directs its designers to experience the product-in this case, accommodation rentals-for themselves, too. “If we were working on a medical device, we would go out into the world. No doubt Airbnb hopes Ive will bring that empathy for the end user with him as he designs new customer experiences for travel in a post-pandemic world.Īirbnb co-founder Joe Gebbia has attributed much of Airbnb’s success in its early years to a design thinking strategy he picked up at the Rhode Island School of Design, where he and Chesky met. It had to be intuitive and accessible for new users-which, at the time, was everyone. The pioneering smartphone was designed as a tool to facilitate the nascent AppStore. ![]() But as the pandemic has disrupted the tourism industry more than Airbnb ever could, perhaps bringing on a paradigm-shifting designer like Ive is a good call.ĭuring his tenure at Apple, Ive was responsible for the design of the Cupertino company’s greatest innovations, not least of all the iPhone, which revolutionized how customers interact with service providers. Picking an industrial designer to revamp a services company is an interesting choice. As part of the relationship, Ive will help “develop” Airbnb’s internal design team while Airbnb’s current design chief, Alex Schleifer, is reportedly stepping down. “Jony and I have been good friends for many years, and he has been gracious enough to provide me with guidance and advice,” Chesky said in a statement announcing the hiring of Ive’s consultancy, LoveFrom.Īccording to Chesky, Airbnb is “engaging in a special collaboration…through a multi-year relationship” with LoveFrom, which Ive founded last year after ending his 27-year career at Apple. Last week, Airbnb CEO Brian Chesky announced the vacation rentals company was partnering with design legend Jony Ive “to design the next generation of Airbnb products and services.”
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